Data-Driven Profits

01. The Challenge

Midwest Dealership Alliance in San Antonio, Texas, lacked a clear strategy to turn recall data into actionable insights. Their service department was underperforming, and they were losing out on potential revenue from unresolved recalls.

02. The Solution

Recall Rabbit deployed The Hare Program to transform their recall strategy. Key actions included:

• Analyzing DMS data to identify top recall opportunities.
• Generating a detailed monthly recall report with actionable insights.
• Launching a direct communication campaign to reach vehicle owners.
• Providing ongoing performance tracking and support.

03. The Result

Over a three-month period, the dealership resolved 4,000 recalls, resulting in $800,000 in new service department revenue. By streamlining their recall process, the dealership also reduced operational inefficiencies, allowing their staff to focus on high-value customers.

The Hare Program became an integral part of their service strategy, driving consistent results month after month.